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Philosophy

At Kyocera, Everyone Is a Manager

Maximize Revenues, Minimize Expenses (Count What Comes in, and Control What Goes Out)

Managing a business is a simple matter. It is based on maximizing revenues and minimizing expenses. Profit is simply the difference between the two, and a result of this effort. Therefore, we need to be concerned only with maximizing revenues and minimizing expenses.

We must not be trapped into the so-called "common sense" fixation that raw material costs must be a specified percent of production, or that sales promotion must be a set percentage.

The important thing is to exercise our creativity and exert tenacious efforts to maximize revenues and minimize expenses.

About the Philosophy
To Lead a Wonderful Life
(1) Elevate Our Minds
(2) Work More Effectively
(3) Make Correct Decisions
(4) Accomplish a New Feat
(5) Conquer Obstacles
(6) Reflections on Life
The Heart of Management
At Kyocera, Everyone Is a Manager
Performing Daily Work